Tell us what you really think !
'Want to pick a fight in a roomful of real estate agents? Ask them whether they think open houses are worthwhile.' That's how reporter Mary Umberger kicked off a two-part series for Inman News examining the pros and cons of the time-honored technique of marketing homes for sale.
Today, Inman News is doing just that -- asking agents and brokers whether they hold open houses themselves, how they promote them, what they get out of them, and what they think of the National Association of Realtors' upcoming Nationwide Open House Weekend (click button below to take our survey).
Some agents Umberger talked to said open houses have a low conversion rate -- many who tromp through the featured homes turn out to be curious neighbors. There are better places for agents to focus their marketing efforts, they said, like the Internet and social media.
click here to see more: Where buyers get information about homes for sale
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